RESUME
Seasoned journalist and content specialist with close to a decade of experience. Specializes in all aspects of planning and producing original, audience-relevant content for written, video and digital platforms. Passionate about using high-quality storytelling to explain complex topics, leveraging research, data, visuals and expert interviews. Weighs journalism best practices, market research and organizational needs to make content decisions.
REPORTER/CONTENT SPECIALIST
FREELANCE
2022 - present
Pitch and produce in-depth news stories for major media outlets, while collaborating with communications teams at non-profit organizations and universities to craft polished compelling and original content.
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Provide consumer-focused coverage of airlines, travel, loyalty programs and the intersection of each with public policy. Frequent clients include NerdWallet, Frommer’s, The New York Post, The Points Guy and Forbes Advisor.
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Optimize content for SEO opportunities
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Craft articles, newsletter content and other collateral centered around strategic objectives for multiple organizations. Frequent clients include the International Council of Air Shows, American University Kogod School of Business, and NC State University Wilson College of Textiles.
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REPORTER
THE POINTS GUY, RED VENTURES
2022
News reporter for global travel site averaging more than 10 million unique monthly visitors with key focus on coverage
of airlines, hotels, loyalty programs and government policy.
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Responsible for discovering and producing timely and accurate breaking news stories arising from key coverage areas, while incorporating SEO strategies to optimize content for search-based audience.
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Leveraged reporting background to conceive, research and generate original, consumer-focused content relevant to both core readership and expanding, general audience.
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Periodically served as company spokesperson during major news events
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Deep involvement in auditing, developing and maintaining content calendar.
REPORTER
WNCN-TV, NEXSTAR MEDIA GROUP
2021 - 2022
Evening reporter for CBS affiliate in nation’s 24th largest television market, responsible for identifying, generating, and generally overseeing production of stories for late-night newscasts, while simultaneously producing content for digital and social media platforms.
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Provided live reporting from breaking news scenes spanning vast geographic coverage area.
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Frequently collaborated with executive producer to develop content strategy based on competitor analysis and current news events.
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Leveraged research and investigative experience to bolster depth of same-day news coverage.
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Mentored photography and video editing staff, providing coaching on visual storytelling tactics, story pacing and integration of graphic design elements.
REPORTER/PRODUCER/ANCHOR
WHIO-TV, COX MEDIA GROUP
DAYTON, OH
2017 - 2021
Lead evening reporter for dominant, top-rated CBS affiliate within uniquely converged newsroom, generating stories for 5pm, 6pm and 11pm television newscasts, while simultaneously filing reports for radio, digital, newspaper and social media platforms.
Responsible for working with sources, data and government documents to identify, brainstorm and develop multiple daily stories under extraordinarily tight deadlines.
Regular exposure to crises warranting development of emergency content plans, including tornadoes, plane crashes, emergencies at nearby Wright-Patterson Air Force Base, and a mass shooting in Dayton’s busiest downtown business district.
Integral member of station’s investigative journalism unit.
Served on task force charged with leveraging research and data to modernize and optimize late-night newscast for evolving demographic.
Directed personnel and made multi-platform content decisions in role as weekend producer and anchor.
REPORTER/PRODUCER/ANCHOR
WVIR-TV, NBC29
CHARLOTTESVILLE, VA
2014 - 2017
General assignment reporter and multimedia journalist for NBC affiliate and top-rated station in hometown market, responsible for working independently to brainstorm, shoot, write, edit, and present daily stories on television and digital brands.
Bureau chief for remote Shenandoah Valley operation, assessing day-to-day technological needs and playing significant role in content decisions for geographical area representing nearly a fifth of station’s viewing audience
Producer and anchor for hour-long weekend morning show, directing personnel and leading all functions of newsroom operation
EDUCATION
AMERICAN UNIVERSITY
2010 - 2014
Bachelor of arts in broadcast journalism and political science, with a concentration in constitutional law. Recipient of Dean’s list honors and member of Patriot League Honor roll.